Back

Product Target Bid Control Enhancement

Product Target Bid Control Enhancement

Created: 5/28/2026 1:08:21 AM Updated: 5/28/2026 1:08:21 AM

Implemented configurable Minimum Bid and Maximum Bid limits for Product Target campaigns to improve bid optimization control and campaign stability.

Key Improvements

  • Added support for defining:
    • Minimum Bid Price
    • Maximum Bid Price
  • Applied bid constraints during automatic Product Target bid adjustments.
  • Prevents bids from:
    • dropping below profitable thresholds
    • increasing beyond safe spending limits
  • Helps maintain:
    • better ACOS control
    • safer automation behavior
    • more predictable campaign performance

Purpose

This enhancement allows users to set protective bid boundaries for Product Target campaigns while still benefiting from automated bid optimization logic.