Listing Comparison

In-depth listing comparison to decide what to improve first

Walk through image quality, copy clarity, and performance signals in a single side-by-side view.

Spot gaps between your main ASIN and competitors across visuals, messaging, and sales outcomes.
Use these insights to prioritize the next change that will move Units and Revenue the most.

What you can compare
  • Hero, lifestyle, and infographic image quality
  • Title and bullet clarity and benefit focus
  • Units and Revenue performance signals
  • Day-of-week strengths and weak spots
  • 12-month trends and seasonality for Units & Revenue
  • Exportable comparison report for your team
Section 1 — Image Comparison Analysis

See how your visuals actually sell the product

  • Compare hero, lifestyle, infographic, and packaging images across your Main vs Comparison listings.
  • Check framing, lighting, angles, overlay text, and brand consistency so the product feels trustworthy and easy to understand.
  • Strong visuals should answer buyer questions about size, usage, contents, and benefits without forcing them to read every line of copy.
  • After updating images, monitor Units and Revenue over time to confirm that your creative changes really improved conversions.
See how your visuals actually sell the product
Use AI to refine titles and bullets that convert
AI-Recommended Title & Bullet Comparison

Use AI to refine titles and bullets that convert

  • Compare your current title with the AI-recommended version to bring the main value proposition to the front while keeping wording clean and fully compliant with Amazon policy.
  • Let AI propose bullet points using the structure feature → benefit → short proof or spec, then adjust them so they fit your brand voice and target audience.
  • Read the “Why this is good” explanations next to each change to understand how clarity, benefits, and keyword focus have been improved.
  • After publishing the new copy, compare Units and Revenue for the updated period versus the previous one to validate the uplift.
Revenue & Sales Comparison

Read performance like a dashboard, not a mystery

  • Compare Units and Revenue between your Main and Comparison ASINs to benchmark overall strength and growth.
  • Use the day-of-week table to spot which days respond best to pricing, ads, or promotional changes.
  • Track 12-month trends for Units (blue) and Revenue (red) to see seasonality, cliffs, and momentum shifts.
  • Combine these signals to decide whether you need more traffic, a stronger offer, or better conversion assets.
Read performance like a dashboard, not a mystery
Download a shareable comparison report
Report Generation

Download a shareable comparison report

  • Generate a structured listing comparison report that summarizes image, copy, and performance gaps in one place.
  • Download the report so product, creative, and advertising teams can align on the same data and action items.
  • Use the report to plan next steps like reshooting images, rewriting bullets, testing price points, or scaling winning ASINs.
Start listing comparison for free View Listing Comparison tutorial